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The purchase of Instagram likes is the order of the day, though few openly acknowledge that at some point have used this technique.

The position of the social network is clear: the purchase of followers, likes or comments is not allowed, because they offer their own service to advertise content. But they don't offer what a corporate or personal brand account may need at any given time.

The purchase of interactions in social networks should always be done with common sense, having studied the methodology in advance and in addition to other actions to increase visibility.

Here we explain some advantages of the purchase of likes on Instagram and we give you some tips so that those likes really to serve you to create a real community, which is what it is after all.

Make a strategy

If you want to be an influencer or make your Instagram profitable, you need a prior strategy. Improvising rarely offers results, especially now that the influencers sector has become professional.

In your strategy you must be clear about what your personal brand will be, what your strengths are and what you can do better than others. You will also try to offer the highest quality content possible from your first publication.

Since you are going to work hard, buying likes will speed up what's to come and avoid getting lost in the noise of bland posts from many beginners.

Advantages of buying likes for Instagram

• The Instagram algorithm considers the number of likes a post receives when considering it as relevant content. And the function of this algorithm is to show the relevant content first.

• The new non-ephemeral video format for Instagram, IGTV, also considers interactions to show some publications or others beforehand.

• With the purchase of a few likes, the rejection of being the first to like or share is overcome. Look closely and you will see that the first like to a post of yours is usually from a close contact or an unconditional follower, in any case, always from someone who knows you. This happens on almost all social networks.

• Well used brings brand reputation or the Instagramer.

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• Capture the attention of users who were not followers and, perhaps, are interested in what you offer.

• It helps to position yourself among the competitors in a short space of time, and time is money. Even singers and actors buy real likes on Instagram, for a reason. Prestigious fashion magazines include this practice in their action plan so that their content is highly visible and popular the sooner the better.

• Combined with buying real followers and comments, it decreases the time it takes to start monetizing an Instagram account by handling the usual fees from micro-influencers first, and maybe influencers later (the content should be good and create an engaged community).

Tips to not lose your naturalness

We do not mean that, once you have an Instagram presence, you appear with forced poses or never go out without retouching a photo. We talk about naturalness in what is the growth of an Instagram account, focusing on the case of a fast growing one.

When your growth is natural or shows itself as such, the risks of not obeying the boss are minimized and the alarms are not raised.

• Get comments too. Get them or buy them, but a post with many likes with hardly any comments is a sign of poor engagement, and that does not interest brands or potential buyers of posts in your account.

• Focus on your captions as well. You accompany your captions in addition to hashtags, and it is assumed that a good part of your followers will read those captions, even if it is only with the post that capture their attention the most.